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Why should we back?

Intro

Welcome to KickstartNew! Today, we’re excited to introduce the Cinema Series, the world’s first cinema-grade mobile lens and filter system designed specifically for iPhone users. Developed collaboratively by Tusk—a global collective of filmmakers, cinematographers, producers, and content creators—and ShiftCam, this innovative system aims to transform your iPhone into a professional-grade filmmaking tool. In this blog post, we’ll explore the reasons to consider backing this project, potential drawbacks, the reliability of the team behind it, and conclude with our overall assessment.​

Why should I back this project?

  1. Professional-Grade Optics: The Cinema Series features lenses crafted with fluorite crystal and up to 98-layer multi-coated optics, designed to eliminate distortion and deliver cinematic sharpness comparable to high-end cinema lenses. ​

  2. Comprehensive Lens Selection: The kit includes seven lenses—8mm 200° fisheye, 25mm 10x macro, 16mm wide-angle, 15mm 1.55x anamorphic, 18mm 1.33x anamorphic, 75mm long-range macro, and 60mm telephoto—providing versatility for various shooting scenarios. ​

  3. Advanced Filter System: With eight magnetic filters, including circular polarizer (CPL), black mist 1/2, variable neutral density (VND) 1-5 stops, and neutral density (ND) filters (8, 64, 128, and 512), the system offers creative control over your footage. ​

  4. Durable and Lightweight Design: Constructed from aerospace-grade premium recycled aluminum, the lenses are both durable and lightweight, with weights ranging from 29 grams to 320 grams, ensuring portability without compromising build quality. ​

  5. Seamless Integration: The lenses feature a secure twist-and-lock design for quick changes, and the kit includes the S-Mount iPhone case to facilitate this unique quick-mount system.

What are the potential drawbacks you should consider when you back it?

  1. High Investment: The full lens and filter kit is priced at $1,955, which may be a significant investment for some users. ​

  2. Device Compatibility: The system is designed for iPhone models from the 14 Pro to the 16 Pro, limiting its usability for users with other smartphone models. ​

  3. Learning Curve: Utilizing professional-grade lenses and filters may require additional knowledge and practice to achieve optimal results, potentially posing a challenge for beginners.​

The reliability of the project

  1. Experienced Collaboration: The Cinema Series is a joint effort between Tusk, a collective of seasoned filmmakers and content creators, and ShiftCam, known for its mobile photography products, bringing together expertise from both fields. ​

  2. Successful Funding: The Kickstarter campaign has significantly surpassed its initial funding goal, indicating strong market interest and support. ​

  3. Industry Recognition: The project has been featured in reputable technology outlets, highlighting its innovative design and functionality, which adds credibility to its potential success.

Conclusion

The Cinema Series by Tusk and ShiftCam offers a groundbreaking solution for iPhone users aiming to achieve cinema-grade footage. With its professional-grade optics, comprehensive lens and filter selection, durable design, and seamless integration, it stands as a valuable tool for filmmakers and content creators. However, potential backers should consider the high investment cost, device compatibility, and potential learning curve associated with using advanced equipment. Overall, the project’s strong backing, experienced collaboration, and industry recognition position it as a worthy consideration for support.​

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